# 21 - Content - King - Cabbage!
And said Walrus: "It is time
Think about matters:
About shoes and sealing wax,
Cabbage, Kings,
And why, like soup in a cauldron,
Boiling water in the seas. "
(c) Alice in Wonderland
Content marketing is the best advertising strategy for CMM to promote products and services in social networks that you can think of. Invest in fucking materials: videos, articles, tables, graphs, drawings, books and presentations on the topic - and you will definitely be successful.
Yes - for a long time.
Yes, it's expensive.
But a bonus to all of the above advantages of white methods in this case are the leading positions in their field.
What is nice, many even very highly competitive niches are still free, because very few people choose the path of high-quality, super-useful and super-exciting content.
Who doesn't need content marketing?
Those for whom the main thing is service. No matter how much you write about plastic windows, or shoot cool viral videos, or practice situational marketing, they will still be ordered where:
a) securely
b) clear
c) reasonable price