# 13 - Not at all in the subject? Use VKontakte
One fact you need:
“VKontakte active audience is 2 times bigger than Channel One audience”.
Re-read again to be truly impressed.
Imagine everyone who sat at the blue screen under the captions of Santa Barbara. Multiply by two. Estimate the average check and conversion. Well, okay, we are a little slushy - from the 90s the audience was overwhelmed, but, nevertheless, the hypothetical figures will still inspire you.
What to do next? Arbeiten, arbeiten and arbeiten! Many articles on the promotion in the social network VKontakte in this section.