# 9 - Define a clear goal
Why do you need smm promotion in social networks:
It is fashionable;
Everyone does it;
There is extra money for an smm-specialist;
Your vanity is missing a couple of thousand virtual brand fans;
I want to put beautiful icons on the site;
The goal is to increase the number of sales: directly or by working with a brand reputation.
Spending time on content, targeting and other smm social media marketing costs only in the latter case.
Even better, if you start by recording the target on a real or virtual piece of paper:
Advice #10 - SMM promotion in social networks